The first menu point of the Analytics 360° corresponds to the Statistics section.
This section gives you an overview about the development of scores and number of responses related to all questions asked in your surveys over time.
Here you will be able to select one of the following topics:
Scores & Criteria – Detailed over time analysis for your rating criteria and scores
Portals – Detailed over time analysis for all portals
Messages – Detailed over time analysis for all your Customer Journey messages
As always, any of these subsections will give you the possibility to select a specific time range using the filter function located on the top right corner. In all three cases, data is displayed in the form of an overtime graph and a table.
4.1.1 Overtime Graph
The Overtime Graph shows you the score or response trend related to all survey questions (you will need to define and select specific question data to analyse in order to have the best feature experience). The x-axis is the time axis while, depending on your selection, the y-axis indicates the quantity of reviews or scores values (select Score or Responses based on your statistics needs).
The Benchmark feature will show both in the graphic and in the table, allowing you set a reference point based in the following options:
Same time previous year: Benchmark shows data from the same time frame in the previous year
The same time period of the previous duration: Benchmark shows data from the same time frame in the previous period of the same duration
Important: The x-axis is responsive and switches to the best displayable time unit depending on the time frame selected. It can display monthly, weekly or daily data points. The longer the chosen period the bigger the unit.
Tip: The button “Force Monthly” will force the time scale on the x-axis on the graph to be rendered on a monthly basis regardless of the time frame selected in the date filter.
Below the graph, you will see a Table that can display multiple topics that you will be able to select from the Display button.
In the table, you will be able to:
Use the arrow in the column header to organise the list based on your needs
Navigate along different locations provided you have more than one
Select one or more specific locations in the table simply by clicking on them. This will make the data appear both in the table and in the Graph above